Developer-Centric Products Introduced to Accelerate the Future of Web Authoring

“The future of the Internet is in the hands of developers and it’s our job to create products to help them build it.Wix CEO at Wix DevCon 2022

NEW YORK, September 8, 2022 /PRNewswire/ — Ltd. (NASDAQ: WIX), a leading global SaaS platform for creating, managing and growing an online presence, today completed the first Wix DevCon 2022, consisting of presentations led by Wix experts and various product announcements, all created by developers. . for developers. The new tools are focused on expanding the Wix suite of products, providing more control and customization for professional web developers.

“Over the past 12 years, we have worked hard to make Wix a more robust platform with many solutions to better support developers. Now, we are committed to opening up the core components of the Wix business to further enable professionals of the web to create robust and personalized online content experiences using code,” said Avisai Abrahami, Co-Founder and CEO of Wix. “I’m proud of how far the platform has come and the opportunity to showcase our latest developments at Wix DevCon 2022 and we’ll continue to innovate and support developers as they pioneer the future of web authoring.”

“Web development is at the core of Wix, evolving from a no-code platform that supports self-creators, to today, introducing our next phase to meet the needs of developers as they embark on their web development journeys.” said yoav abrahamiChief Architect and Head of Veil in Wix Code. “Developers are building longer, more complex projects than ever before, so it’s imperative that they have more customizable and collaborative experiences. That’s why we’re not just rolling out new features, we’re changing our infrastructure to make it future-proof.” web development. The best part is that we are just getting started, we will continue to open and expand the platform to further accelerate the most powerful digital solutions.”

Product launches and integrations

Drive simplified use of advanced web development components

Wix Blocks allows professional designers and developers to create an app with drag-and-drop ease and then package it as a complete app with the power of Velo code, collections, and back-end code in one powerful solution. The visual design workspace provides a high-speed ecosystem that allows users to create their own highly customizable and reusable apps and widgets on sites built on top of Wix Y Redactor X. Developers and designers can work simultaneously and collaboratively on the same project without strong dependencies on each other, through the separation of business logic and UX/UI. This allows complete optimization of web development and management for both developers and designers. For example, when building an app, the designer can create different UX and UI versions with the same business logic to use across multiple sites, eliminating duplicate efforts and significantly increasing your workflow capabilities.

Unlock full eCommerce functionality

Wix is ​​redefining eCommerce with a new open platform that gives developers the freedom to design personalized eCommerce experiences for any business need at greater speed. The platform provides the flexibility to build scalable online businesses, whether you’re working with a business that provides a service, appointment booking, event ticketing, or product. Opening the first set of eCommerce APIs, users can integrate any salable item catalog into Wix and build any business on top of it, add additional fees to checkout and order functionality, introduce their own logic and third-party integrations for rules. discount and Shipping options in box.

Collaborative coding, a new integration with Git

Wix is ​​opening up a Velo integration with Git and Github, extending Velo from single-developer use to teams. Currently available in Editor X, Git integration allows developers to build and manage sites as a team, use any integrated development environment (IDE), integrate with CI/CD workflows, and incorporate automated testing and verification tools. The Wix Git integration allows developers to work in a more stable and standard environment and provides more transparency to better mitigate issues.

For more information about Wix DevCon 2022, please visit

About Ltd.

Wix is ​​a leading platform for creating, managing, and growing a digital presence. What started as a website builder in 2006 is now a complete platform that provides users with enterprise-grade performance, security, and a reliable infrastructure. Offering a wide range of commerce and business solutions, advanced SEO and marketing tools, Wix empowers users to have full ownership of their brand, their data and their relationships with their customers. With a focus on continuous innovation and the delivery of new features and products, anyone can create a powerful digital presence to fulfill their dreams on Wix.

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Developer Centric Products Introduced to Accelerate the Future of Web Authoring